Jan 15 2009

How to Perk Up Trade Shows – Prizes 1

One great way to make direct sales parties and trade shows memorable and fun is to donate prizes to a few choice guests.

However, you don’t want to break the bank by giving away too many goodies, and you do want to use the prize giveaway as a lead generation tool.

In which case, make sure you are giving away items that are related to your company, with the occasional ‘big ticket’ item like an Ipod or DVD player to make the prize giveaway more enticing.

Yes, MORE enticing, because believe it or not, it’s actually often difficult to find people to donate prizes to! Many people are traveling away from home and don’t want to lug stuff. You might also want to stipulate that they have to be in the building at the time of the giveaway to pick up their item (though if you want to collect more business cards and leads, you can offer to mail it if it is not too large and won’t cost too much to do so.

In this article, we are going to cover how to find people to donate prizes to fairly, and still have fun.