Nov 02 2008

Blogging For Money 8


Blogging For Money 8

 

Affiliate links

How to choose the right affiliate programs is a separate topic unto itself.  Suffice it to say, though that once you have your blog up and running, you will want to put your affiliate links wherever possible. Even if you are not specifically reviewing the products or the site, if you can spin the article correctly, you can just put it down at the end of the blog posting like a little ad.

 

Everything is about context, and content. Make sure you are not spamming people, but do offer them things they can use.

 

Be aware of the difference between a business and a personal blog

With a personal blog, you would create much more of a sense of what you do day to day. It is full of the mundane and is seldom gripping or full of useful information.

 

 With a business blog, you are specifically using it as a marketing tool, for yourself, or a product or service, or an eBook or some other product. Even if you are only looking for lead generation, that is, collecting email addresses so that you can send them further information with their permission, and thus avoid being accused of being a spammer.

 

So everything at your business blog, each posting, every links, should be designed to enhance your professional reputation and advance your marketing platform.

 

You literally have 2/10ths of a second to create an impression on the web these days, and a clean, clear design with interesting headlines, and an impressive array of well organized categories will go a long way towards convincing people that you have something worthwhile to offer.